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Baker Tilly

Entrepreneurs' College

Live, Online and Hybrid

With the Entrepreneurs' College we developed a content marketing concept for Baker Tilly (accountants and tax advisors). The most inspiring entrepreneurs and speakers in the Netherlands give live and online lectures. This production has now been running for five years and we have produced more than 100 videos during 20 days of shooting. The result so far? No less than 1,400,000 viewers and Baker Tilly's increasing brand awareness and visibility in the entrepreneurial Netherlands!

Videoproductie in volle gang tijdens opnamedag
Relationship marketing

Relationship marketing

The lectures are recorded throughout the year. Baker Tilly's relations are invited to the recordings. They are part of the program and experience behind the scenes how video productions are created. There is no shortage of inspiration, with four lectures per recording day. From Jos Burgers (never give a discount) to Erben Wennemars (how to become a real champion).Baker Tilly uitgenodigd. Ze zijn onderdeel van het progtamma en ervaren achter de schermen hoe videoproducties tot stand komen. Aan inspiratie geen gebrek, met vier colleges per opnamedag. Van Jos Burgers (geef nooit korting) tot Erben Wennemars (hoe word je een echte kampioen).

Known to the entrepreneurial Netherlands

We've been producing the entrepreneurial college for five years now, its 100 videos and more than 1 million views later. The videos are published online and brought to the attention of the target group with targeted campaigns on social media and display advertising. The statistics show good results and for many entrepreneurs and managers, the College of Entrepreneurs is a well-known online place for inspiration and development.

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CTA text
Cooperation with client

Co-creation

Baker Tilly and our effect makers have been proving for five years now that intensive collaboration between agency and client really leads to better results. Because let's face it, almost one and a half million views in B2B communication... (and still counting)!

Uitzicht op podium en publiek bij ondernemerscollege event
Studio-opstelling voor online college met spreker en crew
Opname van het Ondernemerscollege met publiek in de zaal
Camera en regie bij hybride Ondernemerscollege
effect-makers

These effect makers provided just that little bit extra!

COO effectgroep* Marielle Timmers
Marielle Timmers
COO
CEO Simon Renes
Simon Renes
CEO (founder)
Head of creative Kirsten Flik
Kirsten Flik
Head of Creative
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Van Deventerlaan 31-51
3528 AG Utrecht
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info@effectgroep.nl
+31 (0) 30 41 00 790
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