Blended teams
A blended agency. Wow, a word you don't hear very often! But what's in it for you as a client?
We are happy to explain the power of this blend to you
On our creative floor, you will find a unique mix of professionals: event managers, designers, creatives, copywriters, project managers, communication advisors, developers and strategists. They are our effect makers.
An example:
Let's say you're organizing an employee meeting. Then you can submit the assignment to an event agency. I'm sure that will be fine. But what if you leave it with us? We make your event a communication moment and ensure a longer period of impact. We create content on the day, 'own-the-place' with branding & signing and come up with a concept and program that you'll never forget. You'll immediately receive an event logo, pay-off and communication plan with activations, teasers, registration tool and content strategy. And if possible, we'll make the event part of an internal or external campaign - which we'd love to come up with for you, too.
Another example:
You want to reposition your brand. Then you need a car wash of expertise to formulate the strategy, write the brand story, design the logo and renew the website and other marketing assets. You want to involve employees and customers need to be made enthusiastic. A kick-off and introductory campaign is of course a must. Do you need multiple agencies for all of this, or are you putting our blend to work?
Brand gestures
Someone once said: a brand is a living being, the product of many brand gestures. With our blend, we make more of your individual brand gestures and ensure coherence and consistency between all brand gestures.
Blended approach
No matter how small or large your assignment is, we start with strategic insight. Maybe you'll put that on the table at the briefing, otherwise we'll be happy to develop the strategic framework. When we have that in focus, creation gets to work. They develop the concept and bring it to life in words, images, designs, content and experiences and ensure the production of resources and project, campaign and event management.
Blended media
A live event, digital campaign or mix? Owned, earned, or paid media? Every media type and communication channel has advantages and disadvantages. It is powerful to make a combination and opt for an integrated approach. But sometimes it's better to fully focus your budget on one medium. Our effect makers will advise you on this and develop the optimal media plan with the associated resource mix.
Our blend in action
A new brand, a fresh start. The launch of Aaff showed how our blended approach works. A launch campaign where everything comes together: strategy, content creation, brand design, employer branding, campaign content and a grand live kick-off. All this from the supporting concept, Aangenaam Aaff, with a consistent experience at all times and on every channel.
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Do you want to discover what a blended agency can do for you?
Schedule a meeting with one of our effect makers.
